4 million worth plot for 1922 messages

A newly-wed Indian woman, who was visiting her husband in Dubai, has won a prime property in her home state in a competition run by a radio station, according to a media report.

Sruthymol, who has graduated in computer science and engineering, was selected as the winner of 2,500 sqft of prime property in her home state Kerala in a competition run by Malayalam radio station Hit 96.7 FM, the Khaleej Times said.

She 'hit the jackpot' when her winning message was picked by the station's randomiser from among a whopping 4.4 million messages the channel received for the contest held to mark its 10th anniversary in June. To participate in the competition, listeners had to send free messages through the channel's mobile app.

Sruthymol sent 1,922 messages in total, which is low compared to some senders who texted more than 20,000 messages.

"This is a record number of listener interaction under our group ARN's radio network. We are checking if it is a record at the national or international level," said Maya Kartha, deputy content director at Hit 96.7 FM.

Located close to the Kochi Smart City project, a joint venture of the Dubai and Kerala governments, the plot won by Sruthymol is valued at about Rs 4 million. The couple wishes to build a home on the plot which is in the frontage area of a gated community being developed.